Sofia Bulgaria
Specialist Digital Marketing - Iliada
Join a fast-growing international team as a Specialist Digital Marketing at Iliada, where your expertise will drive performance, innovation, and measurable results in the digital landscape. This is a unique opportunity for a data-driven and creative digital marketing professional eager to make an impact across multi-channel campaigns in a dynamic environment.
Key Responsibilities – Digital Marketing Specialist Careers at Iliada
- Develop, implement, and optimise multi-channel digital marketing campaigns (SEO, SEM, social media, email, display, and affiliate marketing) to increase brand visibility and drive qualified leads.
- Conduct ongoing keyword research and on-page/off-page SEO activities to improve organic search rankings and website traffic.
- Create, analyse, and report on campaign performance using analytics tools, adjusting strategies for maximum ROI and conversion rate improvement.
- Collaborate closely with content, design, and development teams to create compelling digital assets aligned with campaign objectives and brand guidelines.
- Manage and grow Iliada’s social media presence across key platforms, delivering engaging, shareable content and fostering active audience communities.
- Stay current on digital marketing trends, tools, and industry best practices to suggest innovative solutions and maintain competitive advantage.
- Ensure campaigns comply with industry regulations and company standards regarding data privacy, brand voice, and accessibility.
- Identify opportunities for A/B testing and personalisation, driving continual improvement in user experience and customer journey flow.
Candidate Profile – Digital Marketing Specialist Requirements at Iliada
- Previous experience (minimum 2 years) in a dedicated digital marketing role, ideally with multi-channel campaign management and hands-on SEO expertise.
- Strong analytical mindset, proficient in using Google Analytics, Google Ads, and marketing automation tools to measure, interpret, and improve campaign performance.
- Familiarity with website management (WordPress, CMS), basic HTML, and best practices in on-site optimisation.
- Excellent written and verbal communication skills in English, with the ability to adapt messaging to varied digital channels and audiences.
- Proven ability to manage multiple projects, meet deadlines, and work both autonomously and cross-functionally.
- Creative thinker with a proactive, results-oriented approach and strong attention to detail.
- Experience with graphic design tools (e.g., Canva, Adobe Creative Suite) is an advantage but not required.
- Knowledge of current UK and EU digital marketing regulations and data privacy standards is beneficial.
Benefits – Careers in Digital Marketing at Iliada
- Competitive salary with performance-based bonuses.
- Opportunity to work with a passionate, multicultural team in an innovative environment.
- Continuous professional development through access to training, workshops, and industry events.
- Flexible, hybrid working arrangements to support work-life balance.
- Modern technology stack and resources to empower your success.
- Attractive benefits package including private health insurance and wellness initiatives.
- Clear career progression paths within a fast-evolving digital organisation.
Why Advance Your Digital Marketing Career at Iliada?
- Shape and execute high-impact digital marketing strategies in a rapidly expanding company.
- Be part of an environment that values creativity, data-driven decisions, and continuous improvement.
- Enjoy a diverse, inclusive culture where your contributions are recognised and valued.
- Drive innovation while growing your skillset across the entire digital marketing spectrum.
Application Process – Join Iliada’s Digital Marketing Team
If you’re ready to harness your expertise and help shape Iliada’s digital presence, apply today by submitting your CV and a brief cover letter in English. Take the next step in your digital marketing career with us and help drive our vision forward!
- Locations
- Sofia Bulgaria